Reliance Jio’s Historic Digital Launch

Reliance Jio launched its 4G services for its employees at a mega event held at Reliance Corporate Park at Navi Mumbai. It now offers its high-speed seamless services to the employees of Reliance Industries.

Launch Event

The launch event for the employees was one of the largest and first of its kind in the country. The event was on 27th December, which is also the eve of Reliance Industries’ Founder Chairman Dhirubhai Ambani’s 83rd birth anniversary. The services to the employees started from 28th December.

Around 35,000 people attended the event. Bollywood star Shah Rukh Khan and music director A. R. Rahman were the special guests at the event. Apart from its staff, Reliance Industries will offer its services to its business partners, and families of the employees all across the country. Reliance Jio will focus on more than a lakh users with its motto ‘One India. One RIL. One Jio.’

The company is leaving no stone unturnedto provide flawless services to the consumers at the time of its commercial launch. It is making optimum utilization of human resources to ensure that the digital services are of the highest quality.

Uniting the employees

Reliance Industries has employees originating from different walks of life. This digital launch will be a common string between all and bind them together. All the employees were invited for the event and they will be offered the same services. The launch acted as a great leveler.

Usually, digital events only see the people involved and top executives of the corporates attending the event. But, for the first time in the corporate world, a company invited and involved all of its employees in the digital townhall. The conventional projects, old Reliance, business-to-business ventures partnered with New Reliance and its consumer-centric businesses, all sharing a common digital life.

The event was live streamed so that all the employees of Reliance Industries participate in it. 1.5 lakh people from more than 1100 places across India were watching the event. One of them was also internationally tuned from Dallas, Texas in the United States (US). Chairman and Managing Director Mukesh Ambani interacted with them through two-way video conferencing.

Plans of Reliance Jio

Reliance Jio aims to get around 10 crore customers for its 4G venture in the Financial Year (FY) 2016 – 2017.

Chairman Ambani said at the event that, “Jio is not about technical brute force but to reimagine how to do things better. Jio is not about Reliance, it is about India and when it comes to India I am an eternal optimist.”

His wife Nita Ambani said that Reliance Jio will establish a digital ecosystem that will gear up the future generations for the world. She said that Reliance will offer health and educational services in India through the medium of Reliance Jio. It will also help to lessen the gap between rural India and urban India.

Impact on the Stocks

On 28th December, a total of 291670 Reliance Industries’ shares were traded in 7068 trades with a net turnover of INR 294207323.

Summary

Jio’s employee launch is one of the first kinds in the country.

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